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CoursesMicrosoft Dynamics CertificationMicrosoft Certified: Customer Data Platform Specialty

Microsoft Dynamics Certification

Microsoft Certified: Customer Data Platform Specialty

Your ability to design, lead, and deliver solutions utilizing the Microsoft Power Platform (Power Apps, Power Automate, Power BI, and Power Virtual Agents) integrated with Dynamics 365 and other Microsoft services is validated by the Microsoft Certified: Power Platform Solution Architect Expert certification. Its main objectives are team leadership, solution architecture definition, and technical strategy alignment with business objectives.

5/5(4,890 Reviews)

Level

Intermediate

Duration

8 Weeks

What is Microsoft Certified: Customer Data Platform Specialty?

The Microsoft Certified: Customer Data Platform Specialty credential attests to your proficiency with Microsoft Dynamics 365 Customer Insights in the design, implementation, and management of customer data solutions. The main objectives of this certification are to improve customer engagement through data-driven strategies, create a unified view of customer data, and extract actionable insights.

Training Plan

About trainer

Working professional who is carrying more then 10 years of industry experience.

Decks

The candidate will get access to the presentation taken-up during the session.

Notes

Consolidated notes in word document.

Assignments

Assignments for every module will be covered.

MCQs

MCQs for every module covered in the session would be provided.

Video Recording

Daily Session would be recorded and shared to the candidate.

Dumps for Certification

We will provide dumps for the certification exam, which will help you to prepare for the exam.

Updated Content

We provide Generative AI Driven content By experts.

Projects

3 Live Projects will be provided for practice.

Microsoft Certified: Customer Data Platform Specialty Course Curriculum

Design Customer Data Platform Solutions

Section 1

Discover how to use Dynamics 365 Customer Insights to create end-to-end Customer Data Platform (CDP) architectures. To establish a cohesive customer view, you will specify data strategies, governance, and integration techniques.

Design Customer Data Platform Solutions (25–30%)

Understand Business Needs and Strategy

Plan Data Architecture

Plan Integration Scenarios

Data Ingestion & Connections

Section 2

Learn how to connect and ingest customer data from multiple sources.

Data sources

Connectors

Data refresh

Integration setup

Data Unification & Identity Resolution

Section 3

Unify customer profiles using AI-based matching and merging.

Data mapping

Matching rules

Merge strategies

Identity resolution

Customer Profiles & Enrichment

Section 4

Create rich customer profiles with insights and enrichment tools.

Unified profiles

Demographic enrichment

Transaction history

Interaction data

Measures & Segmentation

Section 5

Build customer measures and dynamic segments for targeting.

Measures setup

KPIs definition

Dynamic segmentation

Segment export

Predictions & AI Models

Section 6

Leverage AI-driven insights to predict customer behaviors.

AI models

Churn prediction

Product recommendations

Custom models

Engagement & Activation

Section 7

Activate segments across channels for marketing and sales.

Export destinations

Real-time activation

Campaign integration

Channel orchestration

Data Governance & Compliance

Section 8

Ensure compliance with privacy, consent, and security standards.

Consent management

GDPR compliance

Role-based access

Data governance policies

Reporting & Analytics

Section 9

Utilize dashboards and analytics for customer intelligence.

Customer Insights dashboards

KPIs & metrics

Power BI integration

Data visualization

Exam Preparation & Case Studies

Section 10

Prepare for the CDP Specialty exam with real-world scenarios.

Hands-on labs

Scenario-based exercises

Best practices

Mock exam review

Key Projects

Microsoft Certified: Customer Data Platform Specialty

Unified Customer Profile Management System

Create a single, cohesive customer profile by integrating data from various sources, such as CRM, ERP, e-commerce, and marketing systems, using Dynamics 365 Customer Insights' Customer Data Platform (CDP).

Customer Segmentation and Predictive Insights Dashboard

Using Customer Insights and Power BI, create an AI-driven segmentation model to categorize customers according to their demographics, transaction patterns, and behavior. Then, provide marketing teams with actionable insights.

Real-Time Customer Insights Activation for Marketing Automation

To launch tailored marketing campaigns based on consumer behavior and predictive insights, integrate Dynamics 365 Customer Insights with Dynamics 365 Marketing and Power Automate.

Microsoft Certified: Customer Data Platform Specialty – Associate Training Program

Name: Microsoft Certified: Customer Data Platform Specialty
Rating: 5 (4890 reviews)

Category

Associate

Exam Name:

Microsoft Certified: Customer Data Platform Specialty – Associate

Exam Code:

N.A.

Exam Duration:

N.A.

Exam Format:

N.A.

Passing Score:

N.A.

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Frequently Asked Questions (FAQs)

What is the Microsoft Certified: Customer Data Platform Specialty certification?

This certification attests to your proficiency in designing, implementing, and managing Customer Data Platform (CDP) solutions using Dynamics 365 Customer Insights. It shows that you can create individualized customer experiences by ingesting, integrating, enriching, and activating customer data.

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