Microsoft Dynamics Certification
Microsoft Certified: Customer Data Platform Specialty MB-260
With Microsoft's MB-260 certification training by Techpratham, you can learn everything there is to know about Customer Insights and Customer Data Platform (CDP). Learn how to combine, analyze, and use customer data to make better choices.
5/5(4,890 Reviews)
Level
Advanced
Duration
8 weeks
What is Microsoft Certified: Customer Data Platform Specialty MB-260?
This training gets you ready for the MB-260 certification by teaching you how to design, set up, and manage Microsoft Dynamics 365 Customer Insights solutions. You will learn how to combine customer data, make segments, make measures, and get useful insights. The course also talks about AI-driven predictions, integrations, and data governance to make customer experiences better. When you're done, you'll be ready to pass the MB-260 test and do a great job as a Customer Data Platform Specialist.
Training Plan
About trainer
Working professional who is carrying more then 10 years of industry experience.
Decks
The candidate will get access to the presentation taken-up during the session.
Notes
Consolidated notes in word document.
Assignments
Assignments for every module will be covered.
MCQs
MCQs for every module covered in the session would be provided.
Video Recording
Daily Session would be recorded and shared to the candidate.
Dumps for Certification
We will provide dumps for the certification exam, which will help you to prepare for the exam.
Updated Content
We provide Generative AI Driven content By experts.
Projects
3 Live Projects will be provided for practice.
Microsoft Certified: Customer Data Platform Specialty MB-260 Course Curriculum
.
Introduction to Customer Data Platform (CDP)
Section 1
Understand CDP fundamentals and Microsoft’s Customer Insights solution.
CDP overview
Dynamics 365 Customer Insights architecture
Data unification concepts
Security & compliance basics
.
Data Ingestion (Ingest Data into Customer Insights – Data)
Section 2
Understand how to connect, transform, and load data from multiple sources.
Connectors (Dataverse, Azure Data Lake)
Power Query transformations
Incremental refresh
Error handling
.
Customer Profile Unification
Section 3
Unify customer data into a single profile using matching and merging rules.
Matching & deduplication
Primary key setup
Merge/unify fields
Reviewing unified profiles
.
Measures, Segments & Profiles
Section 4
Create measures, customer segments, and configure relationships effectively.
Metrics & measures
Segment building
Relationships & activities
Search & filter indexes
.
Predictions & Enrichment
Section 5
Apply AI/ML models and third-party enrichment to enhance profiles.
Built-in predictions
CLV & churn models
Partner enrichment Azure ML integration
Partner enrichment Azure ML integration
.
Integrations & Exports
Section 6
Share insights with external systems, APIs, and business apps.
Export options
Dynamics 365 integration
Power Platform usage
API connectivity
.
Administration & Security
Section 7
Manage environments, security roles, compliance, and governance.
Environment setup
Roles & permissions
Consent & privacy
Data retention
.
Use Cases & Exam Prep
Section 8
Practice real-world scenarios and prepare for MB-260 certification.
End-to-end scenarios
Data quality checks
Model performance
Best practices
.
Monitoring & Troubleshooting
Section 9
Learn to monitor system health, resolve ingestion/unification errors, and optimize performance.
Monitoring tools
Data refresh failures
Profile unification errors
Performance tuning
.
Advanced Customer Insights Features
Section 10
Explore advanced CI features like activities, audience insights, and multi-environment management.
Activities & interactions
Advanced audience insights
Multi-environment setup
Data lake integration
Key Projects
Microsoft Certified: Customer Data Platform Specialty MB-260
Unified Customer Profile Creation
Combine customer information from CRM, ERP, and marketing platforms into one Customer Insights profile. Set up rules for deduplication, unification, and adding to profiles.
Customer Segmentation for Targeted Marketing
Use behavioral, demographic, and transactional data to group customers into segments so you can run highly targeted marketing campaigns that get more people to buy.
AI-driven Predictive Analytics
Use AI-based propensity models to guess when customers will leave and suggest the best next steps. Give the sales and marketing teams ideas on how to improve their strategies for getting people to interact with them.
Microsoft Certified: Customer Data Platform Specialty MB-260 – Associate Training Program
Category
Associate
Exam Name:
Microsoft Certified: Customer Data Platform Specialty MB-260 – Associate
Exam Code:
N.A.
Exam Duration:
N.A.
Exam Format:
N.A.
Passing Score:
N.A.
Our Testimonials
Frequently Asked Questions (FAQs)
Who should take the MB-260 Customer Data Platform Specialty Certification?
This certification is great for data analysts, solution architects, marketing professionals, and Dynamics 365 consultants who want to focus on Customer Insights. It proves that you know how to combine customer data, use AI-driven insights, and improve customer engagement.
ERP Partners
Other Microsoft Dynamics Certification Courses
📚
No Related Courses Found
We couldn't find any other courses in the "Microsoft Dynamics Certification" category at the moment.
Registered Office:
Noida Office:
Hyderabad Office:
Trending Certification Courses
Company
© 2025 TechPratham. All rights reserved.An ISO 9001:2015 Certified Company