With Microsoft's MB-260 certification training by Techpratham, you can learn everything there is to know about Customer Insights and Customer Data Platform (CDP). Learn how to combine, analyze, and use customer data to make better choices.
Level
Advanced
Duration
8 weeks



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This training gets you ready for the MB-260 certification by teaching you how to design, set up, and manage Microsoft Dynamics 365 Customer Insights solutions. You will learn how to combine customer data, make segments, make measures, and get useful insights. The course also talks about AI-driven predictions, integrations, and data governance to make customer experiences better. When you're done, you'll be ready to pass the MB-260 test and do a great job as a Customer Data Platform Specialist.
Working professional who is carrying more then 10 years of industry experience.
Access to updated presentation decks shared during live training sessions.
E-book provided by TechPratham. All rights reserved.
Module-wise assignments and MCQs provided for practice.
Daily Session would be recorded and shared to the candidate.
Live projects will be provided for hands-on practice.
Expert-guided resume building with industry-focused content support.
Comprehensive interview preparation with real-time scenario practice.
Understand CDP fundamentals and Microsoft’s Customer Insights solution.
Understand how to connect, transform, and load data from multiple sources.
Unify customer data into a single profile using matching and merging rules.
Create measures, customer segments, and configure relationships effectively.
Apply AI/ML models and third-party enrichment to enhance profiles.
Share insights with external systems, APIs, and business apps.
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Combine customer information from CRM, ERP, and marketing platforms into one Customer Insights profile. Set up rules for deduplication, unification, and adding to profiles.
Use behavioral, demographic, and transactional data to group customers into segments so you can run highly targeted marketing campaigns that get more people to buy.
Use AI-based propensity models to guess when customers will leave and suggest the best next steps. Give the sales and marketing teams ideas on how to improve their strategies for getting people to interact with them.


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